Unlike an acquisition event where you’re inviting new donors into your work, or a major donor event designed to meet the needs of your entire donor base, a legacy event is for your most invested [...]
For many nonprofits, there is a disconnect between the people you serve and work with, and the donors who support the work. This separation can become particularly apparent at fundraising events [...]
The special appeal is your single biggest fundraising opportunity at an event. Whether you call it a special appeal, fund-a-need, direct ask or paddle-raise, this is the moment when you ask your [...]