Program

When Oprah received the Cecil B. DeMille Award at the Golden Globes on Sunday, January 7, 2018, she gave a speech that immediately caught fire with a national audience that has long loved and [...]

Your event script is one of the best tools to achieve the goals of a committed, connected and engaged audience of supporters. When you build your script carefully to give award honorees clear [...]

The more people who attend your event, the more money you’ll raise, right? Not always. In the case of fundraising, it’s all about getting the right people in the room. And sometimes, that means [...]

Outreach leading up to an event is a great way to get your guests energized about attending and giving to your organization. Providing sneak peaks and event highlights prior to the event is [...]

Telling the story of your organization and why your work matters is one of the most important parts of an event. Who tells that story shows not only who you serve, but also who you value. This [...]

Taking your mission into account in all aspects of event design is an important tool to show supporters how completely your organization walks its talk. Or in this case, walks and rides it. When [...]

A popular piece of advice in storytelling is show, don’t tell. A story is more impactful if you demonstrate or exemplify its successes instead of just talking about them. This can (and should!) [...]

When designing an event for a particular audience, you have a perfect chance to tailor the scope of your messaging to the audience most impacted by your thought leadership. This gives you an [...]

Every organization has a chance to build an event program that feels genuinely reflective of the kind of communities they hope to build. When you spend time during your program expressing [...]

A great emcee is one that brings your event energy, professionalism, a personal story that connects to your mission and, ideally, a connection with your community partners through their role. [...]