Swaim Strategies

Your special appeal has the potential to be your largest source of fundraising income on the day of your event. The best way to harness this potential is to tell the most impactful story you can [...]

Sometimes leaning into the political climate impacting your organization can bring the room together at your event. There are times when it makes sense to name the elephant in the room and its [...]

The honorees at your event are a great opportunity to have someone else tell the story of your mission and champion your organization. At their Oregonians Against Discrimination Business Leaders [...]

Bringing donors into the traditions of your organization makes them feel a deeper connection to your work. And putting those you do the work for in the room with donors also lets them see your [...]

Because events happen in a live and dynamic space, you can utilize them to activate your organization’s sponsors and partners in engaging ways that make them known and give them unique [...]

Likely no one is going to better convey the impact of your programs than those benefitting from them. Getting those voices on stage at your event brings the narrative from third person to first [...]

There can be a layer of remove between the work you do and your donors’ ability to experience it. Often the work of the organization is governed by confidentiality and other mechanisms that make [...]

This spring all of the incredibly hard cultivation work done by Juan Carlos Gonzalez, Development Director at Centro Cultural de Washington County, paid off at their annual Gala de Cultura. He [...]

One of the biggest differences you can make in your appeal is to move it from a passive ask to an active one. With breakfast and lunch events—which don’t usually have some form of live auction—it [...]

For the last three years, we have had the distinct honor to work on the Grimm Gala, a benefit for Doernbecher Children’s Hospital. This event was the brainchild of Sasha Roiz, who plays Captain [...]