How To: Get Creative with Auction Procurement
The guests at this VIP table have their own wine steward
Auction procurement can be a daunting task. Cold calling organizations that you have no relationship with can be challenging. Success comes from your relationships because people give to people. So let’s look at who you know. You may have used this worksheet during your committee meetings to identify key targets for auction procurement. But did you know that there are items right at your fingertips that need no procurement at all? All you need to do is get a little creative and tap into relationships you already have.
Many items can be auctioned off that you already have access to. Maybe you have a relationship with a caterer that would be willing to donate their services for a backyard picnic for a winning donor. Do you know someone with a really great flower garden? Would they be willing to put together a bouquet per month with delivery for a winning bidder? Or a baker who is willing to give dessert delivery for a year?
Garden basket for a silent auction
Think of all the people in your circle. Ask your committee, board and staff to think of the people in their circle, too. There might be a family vacation home someone is willing to donate for a week. Instead of looking outside your organization, think inward. Look at the resources that are already available to you.
Here is a list of ideas:
^ VIP table at the event
^ Round of cocktails: unique to theme or crowd
^ After party or backyard BBQ
^ Unique experience: you’re the expert, tour with staff
^ Swap with other organizations or national affiliates
^ Meal or party prepared by the board or staff
^ Student art projects
^ Service projects (painting, cleaning, landscaping) for the bidder’s home or office
^ Sponsor a gift for clients of the organization for example: adopt-a-bear, books, toys, blankets, etc.
^ Party at unique venue (think of venues you already have a relationship with)
^ Use of property: a family vacation home
^ Opportunity to spend time with internal “celebrities” or people that guests would find interesting and a rare chance: executive director, board member, a musician that supports the organization, etc.
^ Flower delivery for a year
^ Dessert delivery for a year
