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 The Importance of Graphic Design
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By Kristin Steele
In Events, Resources, Storytelling, Swaim Strategies, Vendors
Posted June 12, 2018

The Importance of Graphic Design

When you’re building your event budget, there’s always room to trim. However, there’s one line item that we always recommend leaving in, and that’s graphic design. Not only does strong creative [...]

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 Strong Creative Creates Fluid Storytelling
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By Kristin Steele
In Fundraising, Storytelling
Posted December 13, 2017

Strong Creative Creates Fluid Storytelling

We are visual creatures by nature. Keeping this in mind, graphic design is a subtle but crucial opportunity to tell the story of your organization. When you’re thinking about the look and feel of [...]

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 Get Your Message Across Within a Theme
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By Kristin Steele
In Events, Fundraising, Program
Posted May 12, 2015

Get Your Message Across Within a Theme

A theme can take an event and turn it into something memorable and fun for your guests. It can take your event to the next level. But be careful to keep your program mission-focused within that [...]

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