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Tag Archives for: "Swaim Strategies"
Home » Swaim Strategies » Page 5
 Weaving Your Program into the Event
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By Kristin Steele
In Donor Cultivation, Events, Fundraising, Program, Storytelling
Posted March 13, 2018

Weaving Your Program into the Event

When donors are able to connect with your program first-hand, giving increases. At your event, you have a room full of people who are showing support for your mission and the people you serve. [...]

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 Revamping an Event for Greater Reach
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By Kristin Steele
In Donor Cultivation, Events, Fundraising
Posted March 13, 2018

Revamping an Event for Greater Reach

Many organizations host events tied to programming. If you’re looking to broaden your base and acquire new supporters, there is an opportunity to redesign one of these events for larger [...]

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 Oprah’s Master Class on Moving Your Audience
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By Kristin Steele
In Program, Swaim Strategies, Training
Posted January 12, 2018

Oprah’s Master Class on Moving Your Audience

When Oprah received the Cecil B. DeMille Award at the Golden Globes on Sunday, January 7, 2018, she gave a speech that immediately caught fire with a national audience that has long loved and [...]

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 The Effectiveness of a Focused Script
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By Kristin Steele
In Events, Fundraising, Program, Storytelling
Posted December 13, 2017

The Effectiveness of a Focused Script

Your event script is one of the best tools to achieve the goals of a committed, connected and engaged audience of supporters. When you build your script carefully to give award honorees clear [...]

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 Building Momentum Before Your Event
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By Kristin Steele
In Fundraising, Program
Posted December 13, 2017

Building Momentum Before Your Event

Outreach leading up to an event is a great way to get your guests energized about attending and giving to your organization. Providing sneak peaks and event highlights prior to the event is [...]

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 Strong Creative Creates Fluid Storytelling
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By Kristin Steele
In Fundraising, Storytelling
Posted December 13, 2017

Strong Creative Creates Fluid Storytelling

We are visual creatures by nature. Keeping this in mind, graphic design is a subtle but crucial opportunity to tell the story of your organization. When you’re thinking about the look and feel of [...]

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 Representing a Diversity of Voices on Stage
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By Kristin Steele
In Fundraising, Program
Posted December 13, 2017

Representing a Diversity of Voices on Stage

Telling the story of your organization and why your work matters is one of the most important parts of an event. Who tells that story shows not only who you serve, but also who you value. This [...]

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 Designing for Your Audience
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By Kristin Steele
In Fundraising, Program
Posted December 13, 2017

Designing for Your Audience

Taking your mission into account in all aspects of event design is an important tool to show supporters how completely your organization walks its talk. Or in this case, walks and rides it. When [...]

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 Showcasing Your Program at the Event
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By Kristin Steele
In Fundraising, Program, Storytelling
Posted December 13, 2017

Showcasing Your Program at the Event

A popular piece of advice in storytelling is show, don’t tell. A story is more impactful if you demonstrate or exemplify its successes instead of just talking about them. This can (and should!) [...]

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 Creatively Incorporating Event Elements
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By Kristin Steele
In Events, Fundraising, Storytelling
Posted December 13, 2017

Creatively Incorporating Event Elements

There are endless creative ways to design your event details to maximize storytelling. Elements big and small involving décor, venue, catering, speakers and entertainment provide an array of [...]

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